Advertising Age Related Podcasts

Age of Persuasion

A CBC radio show and now podcast that examines the cultural and sociological impact of advertising on modern life.

continue reading

Interview with Phil Johnson, President of PJA Advertising

Phil is the President of PJA Advertising + Marketing, a creative agency servicing the technology and healthcare industries that has been recognized for two years in a row as BtoB Agency of the Year. Phil is also an active blogger at Advertising Age's Small Agency Diary blog, and hosts a podcast called The Complex Brand...

continue reading

Text, Banner Ads Most Used by Marketers in Mobile

NEW YORK (AdAge.com) -- Podcasts and video ads have dropped off in the mobile advertising space, according to a new survey of more than 2,000 brand marketers and agencies.

continue reading

Communication: Blogs, Podcasting, RSS

There’s a great story in Advertising Age entitled Marketing Reality Check: Blogs, Pods, RSS.

continue reading

Apple may Advertise on iTunes software

Apple plans to add advertising in a very selective way to iTunes, AdAge says. The ads will appear in the "lower-left corner of the iTunes library while users listen to podcasts from their computers rather than from portable devices," the publication writes.

continue reading

Ads will get personal in '06

"Technologies will emerge in multiple realms in 2006 and beyond — from video games to cable TV to podcasts — that will give advertisers intriguing abilities to pinpoint designated segments of the public with specific messages. Fine-grained marketing has long been predicted for the digital age."

continue reading