Grocery Aisles At Cutting Edge Of Consumer Research - PerishableNews (press release)

Grocery Aisles At Cutting Edge Of Consumer Research
PerishableNews (press release)
CHICAGO (AdAge.com) -- Warning: After reading this story, you might feel like a lab rat the next time you are in a ...

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Twitter Looks to Conquer Web With @Anywhere Links - ChannelWeb


The Money Times
Twitter Looks to Conquer Web With @Anywhere Links
ChannelWeb
At the SXSWi conference, Williams said Twitter has 13 launch partners for @Anywhere: AdvertisingAge, Amazon.com, Bing, Citysearch, Digg, eBay, ...
Twitter takes you everywhere online via @anywhereThe Money Times

all 107 news articles »

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Starbucks adds USA Today to newspaper lineup, but which paper is on top? - Seattle Times


The Consumerist (blog)
Starbucks adds USA Today to newspaper lineup, but which paper is on top?
Seattle Times
Advertising Age reports that, "USA Today actually helped introduce newspapers to Starbucks back in the 1990s, but by 2000 was cast out in favor of The Times ...
USA Today Back In StarbucksThe Big Money (blog)

all 57 news articles »

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FP Marketing: 30 Rock and Dr. Pepper create advertainment - National Post (blog)

FP Marketing: 30 Rock and Dr. Pepper create advertainment
National Post (blog)
That's the question Advertising Age ponders after a Dr Pepper ad ran last week during the NBC sitcom "30 Rock." The TV commercial featured recurring 30 Rock ...
NBC, Dr Pepper Manage to Blur Commerce, Content Even MoreAdAge.com

all 3 news articles »

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[ Chatter: Twitter's @anywhere ] - Marketing Magazine


Globe and Mail
[ Chatter: Twitter's @anywhere ]
Marketing Magazine
Initial partners in @anywhere include the New York Times, Bing, Advertising Age and The Huffington Post. General reaction to the keynote was tepid at best, ...
Twitter Looks to Extend Its ReachWall Street Journal
SXSW: Twitter CEO Launches @anywhere to Tepid Audience ReactionWired News
PRWeek InsiderPRWeek
Switched (blog) -All Things Digital (blog)
all 209 news articles »

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How Bud Light's Lame "Drinkability" Ads Came to Be - The Big Money (blog)

How Bud Light's Lame "Drinkability" Ads Came to Be
The Big Money (blog)
... which according to Advertising Age is "considered a major factor in Bud Light posting the first full-year sales decline in its history. ...
Things You Were Supposed to Take Seriously: 'Drinkability'Gawker

all 4 news articles »

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Times vs. Journal: Let the ad smackdown begin - Crain's New York Business


France24
Times vs. Journal: Let the ad smackdown begin
Crain's New York Business
The six-week campaign, dubbed “Numbers,” will run in the Times, AdWeek, Crain's sister publication Advertising Age and Women's Wear Daily, ...
'NYT' and 'WSJ' Launch Advertising Campaigns Touting New York DominanceEditor & Publisher
NY Times fires back at Wall Street JournalAFP
The New York Times Launches New Trade Campaign, 'Numbers'MarketWatch (press release)
Forbes (blog) -New York Observer -Asia Sentinel
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How CBS Turns March Madness into Monetization Madness - BNET


ReelSEO Online Video News
How CBS Turns March Madness into Monetization Madness
BNET
According to a story today in Advertising Age, the network made $4.76 per viewer offline, and $4.26 online. What CBS is doing contains lessons for other ...
March Madness Digital Revenue Grows: Still A Pittance, But a Bigger Pittance ...TVbytheNumbers

all 27 news articles »

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Accounts, People & Miscellany - New York Times

Accounts, People & Miscellany
New York Times
The campaign is to appear in media like Advertising Age, Adweek.com, Brandweek.com, Mediabistro.com, Mediaweek.com, Variety.com and Women's Wear Daily. ...

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Three from DDB Worldwide Make 'The Creativity 50' in Advertising Age - PR Newswire (press release)

Three from DDB Worldwide Make 'The Creativity 50' in Advertising Age
PR Newswire (press release)
... Matt Oxley and Andreas Dahlqvist have been named to the "The Creativity 50," the annual compilation from Creativity and Advertising Age featuring the ...

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